Intangible assets valuation — managing intellectual capital

In the modern economy, a company’s success is often driven not by its buildings, but by intangible assets. These are non-physical assets that grant exclusive rights and create significant competitive advantages.

Why is valuation important?

Proper identification and valuation of intangible assets is essential to reflect a company’s true potential on its balance sheet. This process is critical for:

  • Brand capitalisation: converting trademarks and reputation (goodwill) into measurable value.
  • IP protection: understanding the real value of patents and copyrights.
  • Licensing & franchising: setting fair contract and royalty terms.
  • Attracting investment: especially for tech startups where software is the main value driver.

How we value intangible assets

We use a comprehensive analysis that goes beyond simple numbers. We consider:

  • Future earnings potential: expected income generated by the asset.
  • Market environment: industry trends and competitive landscape.
  • Legal aspects: license terms, patent protection level and regulations.
  • Historical costs: resources spent on creation and development.

What we value

Our service covers valuation of:

  • Branding: trademarks/brands and goodwill.
  • Technology: software, patents and proprietary technologies.
  • Rights & licenses: franchises, copyrights and extraction rights.
  • Contract-based assets: customer lists and other exclusive contractual rights.

Frequently Asked Questions about Intangible Assets Valuation

What are intangible assets?

Intangible assets are non-physical but economically valuable items: brands, patents, licences, software and goodwill.

Can goodwill be valued?

Yes — goodwill (business reputation and name) is measurable using IVS methods and should be reflected in the balance sheet.

Who requires intangible asset valuation?

Investors, M&A parties, banks, courts and startups.

Can software be valued?

Yes, we value software products, databases and technology solutions.