Intangible assets valuation — managing intellectual capital

In the modern economy, a company’s success is often driven not by its buildings, but by intangible assets. These are non-physical assets that grant exclusive rights and create significant competitive advantages.

Why is valuation important?

Proper identification and valuation of intangible assets is essential to reflect a company’s true potential on its balance sheet. This process is critical for:

• Brand capitalisation: converting trademarks and reputation (goodwill) into measurable value.
• IP protection: understanding the real value of patents and copyrights.
• Licensing & franchising: setting fair contract and royalty terms.
• Attracting investment: especially for tech startups where software is the main value driver.

How we value intangible assets

We use a comprehensive analysis that goes beyond simple numbers. We consider:

• Future earnings potential: expected income generated by the asset.
• Market environment: industry trends and competitive landscape.
• Legal aspects: license terms, patent protection level and regulations.
• Historical costs: resources spent on creation and development.

What we value

Our service covers valuation of:

• Branding: trademarks/brands and goodwill.
• Technology: software, patents and proprietary technologies.
• Rights & licenses: franchises, copyrights and extraction rights.
• Contract-based assets: customer lists and other exclusive contractual rights.